Why Videos Are Important to Manufacturing Industries ?
Video marketing has taken over the marketing strategies in a big way. This is really just the start of video revolution. You tube and other video sharing sites are immensely popular. In times to come video marketing is going to get bigger and more important to you, your credibility, your business and your brand. It is the new face of your marketing plan.
Following are the types of videos that are useful for manufacturing industry.
Corporate Video: Corporate video production covers wide range of purposes from corporate communication, training and education, products, services and sales. It is an informative and entertaining promotional video that communicates the essence of any business. It is also the ultimate online viral marketing tool through which people can explore your business and spread the word about your legacy.
Induction Video: Generally an induction video is aimed specifically at new employees, contractors or consultants who will be spending extensive period of time at the company. The purpose of an induction video is to help new employees to understand company policies and procedures, basic security information, company background and culture. The major advantages of an induction videos are....Information can be communicated uniformly. All the necessary information can be given in one sitting (without the risk of important points being left out). These videos are not only time saver but also an effective and memorable way to train the new additions of the company.
Product Videos: This video provides a great way to demonstrate an unique capabilities of products that print ads and sales presentations can't accomplish. These videos can generate brand awareness and interest. It allows potential buyer to touch or taste a product before they buy.
Safety Video: Safety videos are great way to spread the message about safety in company premises and everyday situations and are proven to help save lives. These videos are cost-effective, enabling emergency services to reinforce their messages and allowing for mass distribution. It allows for a consistent and thorough coverage of important safety information. It also allows employee to see the plant and the systems to improve their skill sets.
At SGN Media Solutions Pvt. Ltd., we provide all kinds of video services to the manufacturing industry. We have created corporate, safety, product videos that have resulted in enhancing the work culture and the visibility of the organization.
Be ready for the Video Revolution. Join and see the comprehensive change.
A new world awaits you...!!!